To increase charity awareness, you must be producing content regularly which engages your audiences. That means you must think well beyond talking about services or what you do and events/ways you are trying to raise...
There is a major role that the expertise held within your stakeholder groups will need to play if you are going to increase not-for-profit awareness, as a long term strategy. You must harness the experts,...
Identifying communications platforms Identifying relevant communication platforms is an essential consideration in your journey to raising awareness of your not-for-profit or charity. The days of only sending a newsletter out in the post four times...
It may seem like stating the obvious, but raising awareness of your charity relies on you knowing what your community wants from you. Once you have identified your stakeholders and started looking at who they...
What do they talk about? If you want to raise awareness of your charity or not-for-profit, you have to take the time to consider your various stakeholder audiences and ask the question about each of them...
Start with identifying your stakeholders To increase awareness of your not-for-profit or charity – identifying your stakeholders is a key step. To have an effective strategy in place, so your cause can have a stronger...
Dividing up your stakeholders To increase awareness of your charity or not-for-profit, dividing up your stakeholders is a key step. There is a 12 step process you need to follow, in order to create an effective...
Look into who you’re missing Increasing awareness of your charity or not-for-profit, must include the important step of looking into who you’re missing. Too often people make generalised assumptions about this key group and don’t...
Develop personas Increasing awareness of your not-for-profit or charity, can only happen if you truly understand the people you are attempting to talk with, those who are your audience, current and potential. This is all...
There is no quick fix to raise awareness of your not-for-profit or charity, there is an ongoing process you need to undertake. We have developed 12 steps for you to follow, so you can build...
