I am regularly asked for how to make an immediate marketing impact, something which will have a lasting impact. Immediately people start assuming I will recommend some form of advertising, but this never comes with a guarantee on the level of return on your investment. It requires strategy and time to
Including staff in your not-for-profit annual report is very important, their value should never be underestimated. They make the organisation, so it is important to give them the respect they deserve. They are the not only the face of your not-for-profit or charity, they add enormous value and credibility of your
Fundraising for charities and even more broadly, not-for-profits, is an important component of the organisation. Whether the amount raised constitutes a small or large proportion of the organisations annual funding, in the eyes of the public it will always be seen as a major activity. When it comes to drafting your
A report from the CEO of your non-for-profit is a critical component of an Annual Report. Whether yo ucall it a CEO Review or Report, it plays a pivotal role in helping tell the story of the organisation, and the annual report itself. The following is an excerpt from a free
Where can you find a charity review and what should be in it? Indeed should charities produce a review in the first place? Isn’t it better to just stick an emotional ask and spare people the detailed financial information? Who really wants to read a charity review anyway? There are two
The Charity tick of approval is being introduced by the Australian Charities and Not-for-profit Commission (ACNC) to acknowledge when organisations are considered financially sound. It comes in the wake of thousands of charities being flagged and deregistered for failing to submit their accounts. However the numbers and a tick of approval for
Whether required by the charity regulator, the ACNC (Australian Charities and Not-for-profits Commission) or not, every charity needs an annual report. We are not talking a basic word document or something put together internally. Every charity needs an annual report which is essentially a marketing document. A chance to fill people in on
Is it worth spending time and money on Annual Report? YES – YES – YES !!! There is absolutely no question of the value of not-for-profit Annual Reports, particularly for charities. Any community organisation will spend most of its time focussing on providing products or services which further its cause. An
There is a new charities register where anyone can look up details of an organisation. Check out the Australian Charities and Not-for-profits Commission (ACNC) register here. There are some good and bad things which come from this register. The real pity about it is, the bad can quickly outweigh the value of
An annual report becomes more critical in times financial uncertainty The financial year closed. Everybody is talking market crashes and interest rates. We are all left wondering how it will impact. Amongst all that, you are faced with compiling an annual report. You have my sympathy. Writing an annual report while still
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