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So far ACS has created 153 blog entries.

12 steps to increase awareness of your charity or not-for-profit – three phased approach

The 12 steps to increase awareness of your charity or not-for-profit is a three-phased approach, which will have a far-reaching, long-term positive impact. There is no magic quick fix or simple idea which has a lasting impact. This is about following a process which will ultimately engage and grow your reach.

2021-09-18T20:36:21+10:00April 6th, 2017|Not-for-profit|

Not-for-profit survival tips for 2017

My not-for-profit survival tips for 2017 can be summed up in one word – ‘communications’.  In particular, in 2017, you have to be part of the communications revolution.  Any not-for-profit (including charities community groups and NGO’s)  has a lot of moving parts to it and various things to consider, but they all boil

2021-09-18T21:08:53+10:00March 15th, 2017|Uncategorized|

How to market not-for-profits with a person-centred approach

Why and how to market not-for-profits with a person-centred approach has are two questions that are more important than ever before to be answered. Without marketing the future of your organisation is gloomy. The shift in the way governments are funding the sector is continuing to have widespread ramifications. The long-term unspoken

2021-09-19T13:03:23+10:00March 9th, 2017|Uncategorized|

Branding that gets to the point

Branding that gets to the point, can make or break a business or a not-for-profit organisation. Your logo must say what you are about and tell a story that includes the tagline and image. I have talked before about branding and how often so many businesses just get it wrong. Unless you are a big

2021-09-19T15:21:36+10:00March 7th, 2017|Business|
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