The DP Group, LLC – Part 1

Summary:

Overview:

In this episode, we delve into the significance of positioning oneself authentically and the numerous benefits it brings. We also explore the process of transformation and the obstacles that can hinder sustainable growth.

Topics:

Positioning Experts:

– Our guest, Divya Parekh, is a positioning expert who specializes in helping individuals show up as their authentic selves.

– By positioning oneself authentically, individuals can eliminate the need for masks or pretending, allowing them to truly be themselves.

– Divya shares inspiring examples of clients who have experienced significant benefits from embracing authentic positioning.

Transformation and Change:

– Transformation is a gradual process that takes time and can occur in bits and pieces.

– The brain’s conditioning plays a crucial role in making change a gradual process.

– Our discussion highlights the importance of meeting people where they are and helping them realize their own power in the process of transformation.

Sustainable Growth and Obstacles:

– Artificial deadlines and obstacles can hinder growth and transformation.

– Sustainable change requires making small, incremental changes over time.

– We emphasize the significance of acknowledging and appreciating small changes along the journey to transformation.

Tune in to this episode to gain valuable insights into the power of authentic positioning and the obstacles that can hinder sustainable growth. Join us as we explore the transformative process and learn how to embrace change authentically.

TRANSCRIPT

Anthony Perl: Welcome to BizBites, brought to you by CommTogether helping businesses like yours build their brand through telling amazing stories to engage and grow audiences on multiple platforms.

Anthony Perl: Well, hello everyone, and welcome to another episode of BizBites.

Anthony Perl: Now my guest today is going to talk to you about the idea of being a positioning expert.

Anthony Perl: I think is probably the best way of describing what she does, but there’s so many facets to it.

Anthony Perl: And and I guess we first started talking, I’m not sure how long ago, sometime back with her helping people publish books, but I know she does so much more than that.

Anthony Perl: And so I wanted to welcome Divya to the program.

Anthony Perl: Thank you so much for joining us.

Divya Parekh: Anthony, it’s such a pleasure to be with you again because we have had some really in depth insightful conversations that has always sparked my thinking.

Divya Parekh: So it’s definitely a joy.

Anthony Perl: Well, thank you for that and and I think that that’s what we want to do today is, is try and spark a little bit in a few people that are listening to us.

Anthony Perl: So I’m fascinated because I asked you just before we we hit the magic record button for the episode and how you’re describing yourself these days because I guess we met through LinkedIn originally and through various other discussions and things.

Anthony Perl: But I’m fascinated with this idea that you’re that you’ve termed around positioning experts.

Anthony Perl: So.

Anthony Perl: So tell me a little bit more about what that is.

Divya Parekh: Absolutely.

Divya Parekh: So regardless where you are in your life, it’s important that you show up for yourself.

Divya Parekh: And you can only do that if you see yourself as who you want to be rather than thinking you want to be somebody else or you are determining who you are because somebody else has defined that position for you.

Divya Parekh: So to me positioning it, I help people position themselves as who they are.

Divya Parekh: And what happens is, the beauty of that is that when you step in your shoes, then no other shoes, you are the only one and you’re unique.

Divya Parekh: And when you position yourself to be the person that you want to be, not only you’re coming from a place of authenticity, you don’t have to think twice who you are and pretend anybody else.

Divya Parekh: There are no masks, there are no masquerades or charades or anything of that sort.

Divya Parekh: You recognise your potential and you step into it and be that wonderful person you are.

Anthony Perl: I love that, but I want it wind it back a little bit and say what’s the point where people come to you or realize that they need to come to to to Someone Like You do?

Anthony Perl: Do do people understand that they are not being authentic?

Anthony Perl: Is that the starting point for people that they have to have that realisation?

Divya Parekh: Absolutely.

Divya Parekh: So many times what happens is I’ll give.

Divya Parekh: I love storytelling and people tell different stories to themselves.

Divya Parekh: So I’ve given examples of a couple of my clients, so one of them being an entrepreneur, and somebody had told her that, oh, you, you’re so good at this, you’ve got to niche yourself in that.

Divya Parekh: And she was a health coach and she started doing health coaching, but she didn’t feel right.

Divya Parekh: She didn’t feel that resonance and she had left her corporate job to be a coach.

Divya Parekh: And she must have read one of my blogs where I talk about how it’s so much more powerful when you’re you.

Divya Parekh: She came to me and as we were talking and she said that I love reading tarot cards.

Divya Parekh: I’m a spiritual healer and I shy away from calling myself that because I don’t know how people are going to take it.

Divya Parekh: And we sat down and the feel of that discomfort is very, very strong.

Divya Parekh: People want to really step out of that shell.

Divya Parekh: So it took some time, but she stepped into it and lo and behold, she’s getting a lot of clients because she is speaking her truth.

Divya Parekh: Now let’s shift that lens towards executive coaching.

Divya Parekh: I get executives all the time, professionals.

Divya Parekh: Oh, you know, my boss thinks that, oh, I gotta be like, you know, just give an example, Steve.

Divya Parekh: Of course the name has been changed to maintain confidentiality.

Divya Parekh: Steve Kamen said that, oh, you know, my boss is so outgoing and such an extra word and he just talks and he’s life of the party and he expects everybody to be like that and all of his right hand people are just like that.

Divya Parekh: And I’m trying to do that.

Divya Parekh: And by the time I come home, he had to be at office in person because that’s what his job was as part of engineering.

Divya Parekh: He couldn’t do it remotely.

Divya Parekh: And he’s like, by the time I get home, everybody else is getting those hybrid days.

Divya Parekh: I’m not getting hybrid days.

Divya Parekh: I’m spending time on commute.

Divya Parekh: And not only that, I just feel drained.

Divya Parekh: And we talked about that.

Divya Parekh: So what is happening is that there is an energy leak.

Divya Parekh: And when there is energy leak, people feel down, people feel lack of motivation, people experiencing imposture syndrome.

Divya Parekh: And that inner voice is knocking on the door.

Divya Parekh: OK, Steve, you can’t keep this going because it’s just not sustainable.

Divya Parekh: So we sat down and we looked at it and then we worked on few things.

Divya Parekh: And I asked him like, you know, who is your favourite leader?

Divya Parekh: I’m not talking about Jack Welcher.

Divya Parekh: I’m not talking about those big names, just in your company.

Divya Parekh: And he pointed out a couple of people and I asked him what was it about them that resonated with him?

Divya Parekh: And he pointed out a few things and then asked him the next question, What about their influence?

Divya Parekh: And he said, Oh yeah, people listen to them when they talk and they’ve got that exact presence, which is executive presence.

Divya Parekh: And basically, his answer was that they spoke quietly, they were not exuberant all the time, and yet people listened.

Divya Parekh: So he started shifting.

Divya Parekh: And that’s one of the areas when you start feeling the pinch, people start thinking about what is it that they need to change.

Anthony Perl: Yeah, I I it’s really fascinating space and there’s a lot of.

Anthony Perl: I think, and that’s why I asked you the question about that realisation.

Anthony Perl: Because I think we all have those moments in our career when we realise that we’re not being true to ourselves.

Anthony Perl: And I know from a from a personal point of view that I’ve spent many, many years drifting away probably from what my core strength and thing that I’m most passionate about, which is why we’re talking today.

Anthony Perl: Because I love talk.

Anthony Perl: I love, you know, my background was in talk radio and I love that concept of of being able to help other people tell stories, but also being able to extract ideas from people that may hopefully make some listeners have a realisation and make a little positive change in the world with each with each story.

Anthony Perl: And I love that that’s part of what you do as well, because that once someone has that realisation that they’re not being completely true to who they are, they are wearing a mask to some extent.

Anthony Perl: It’s really, it can be really game changing to how they show up and being able to to be escape this kind of imposter syndrome idea as well and being true to yourself and understanding your strengths and playing solely in that field.

Anthony Perl: I think is is, is is huge for people.

Anthony Perl: So.

Anthony Perl: So tell me about some of the people that you have worked with and and over what sort of period of time does it take to see some level of transformation?

Divya Parekh: So that’s such a great question.

Divya Parekh: And here’s what I say is that transformation takes place in bits and pieces.

Divya Parekh: It’s not like a day that, you know in movies, we or in storybooks, there’s always that point, right?

Divya Parekh: And the storytelling is also you set the stage and then there is this conflict and then there’s this turning point and there’s the transformation.

Divya Parekh: So what I’ve seen is that for some people it’s a breakthrough.

Divya Parekh: They have their aha moment in that one time, and for some it is over a period of multitude of months.

Divya Parekh: And for sometimes it can be years because it’s almost like peeling the onion.

Divya Parekh: There’s no destination.

Divya Parekh: There’s so much more to us than we realise it.

Divya Parekh: That what happens is, is knowing that yes, you’ve had a breakthrough and yet you’ll revert back to your old self because that’s how the brain is trained.

Divya Parekh: The brain has been conditioned for decades.

Divya Parekh: If you’re in your 30s, even if you’re in 20s, you can’t expect that.

Divya Parekh: Yes, I’ve had this awareness and now I’m just going to change.

Divya Parekh: That’s wrong expectation.

Divya Parekh: The key is that, like, you go from zero to 10 percent, 10 to 2020 to 30.

Divya Parekh: So people that I work with are in different stages.

Divya Parekh: Sometimes they have that wish and they’re not ready.

Divya Parekh: So the key thing is to meeting them where they’re at.

Divya Parekh: And sometimes it may take long, sometimes they may do a little bit of coaching and then they go away and then they work on themselves and then they come back.

Divya Parekh: So there’s no judgement over here.

Divya Parekh: It’s a safe space.

Divya Parekh: And to me the whole idea is that it’s about the transference of the power that they think that they got to have it.

Divya Parekh: With me, the power is within them.

Divya Parekh: It’s just about helping them realise they got the power and I synced in three simple steps.

Divya Parekh: So for example, I can have not work with everyone because if let’s say somebody’s not ready to change, then even though they’re thinking that they want to change, but if they’re not ready, then I gently let them know it’s not the right time and I’m not the right fit for them.

Divya Parekh: And if they’re ready, so we do the three simple steps.

Divya Parekh: If I see them, if I see that potential that’s getting ready to be unleashed.

Divya Parekh: So I tell them I see you.

Divya Parekh: The second step is we see you.

Divya Parekh: You see yourself through my eyes.

Divya Parekh: And then the third step is you see you, where you have the power.

Divya Parekh: The only transference that is happening is the perspective power from my eyes to yours.

Divya Parekh: And then you don’t need me.

Divya Parekh: You are the one who’s leading the pathway for others then.

Anthony Perl: I love that and it’s it’s, I was listening to something recently where they made the observation that time is the biggest obstacle that entrepreneurs put in front of themselves because they create these artificial deadlines.

Anthony Perl: I have to have everything done by this time and often that date or that time frame has no real meaning.

Anthony Perl: It’s something that they’ve that they’ve invented and you can often set yourself up to fail.

Anthony Perl: You know that if you want to grow the business by X amount, it you don’t have to do it by the end of the year.

Anthony Perl: You don’t have to do it by, you know in 12 months time it can take two years, three years, five years.

Anthony Perl: There are the you can put your own obstacles in the way by doing that.

Anthony Perl: And I think that’s, you know, when it comes to transformation yourself, it’s hard to do that and to acknowledge the little changes that you have made.

Anthony Perl: You know, we all want those big changes.

Anthony Perl: We’re going to do everything this way.

Anthony Perl: But as as you say it’s trying to make a big change in one go.

Anthony Perl: It’s not sustainable and and you have to make the little, the little things and you have to go on that on that journey to get to that point.

Anthony Perl: You know, I I could easily say to myself, Gee, why didn’t I just start doing podcasts for everybody 10 years ago.

Anthony Perl: Lots of reasons.

Anthony Perl: And now’s the time to do it.

Anthony Perl: And and you can’t go back.

Anthony Perl: You can only, you can only go forward with those things.

Anthony Perl: Hope you’ve been enjoying the conversation so far.

Anthony Perl: We look forward to bringing you Part 2 in the next episode of Bizbytes.

Anthony Perl: Biz Bites is brought to you by CommTogether for all your marketing needs so you can build your brand, engage audiences on multiple platforms.

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