Create a focal point

Leaders know their limitations and build the framework around them to be able to achieve more. In simple terms when you look at larger organisations, they have financial director who is separate from the operations...

Is your marketing hurting you?

Ever said something then noticed people whispering about it?  Do you bother to ask them what you did wrong? Do you quickly try and correct your statement or do you push on regardless?  When it...

What is Marketing Management and how does it...

It sounds like something you should know, but most don’t understand ‘what is marketing management all about?  Too many people are fed misinformation, so let me deliver a few truths.   Everywhere you look, somebody is...