Not-for-profit survival tips for 2017

My not-for-profit survival tips for 2017 can be summed up in one word – ‘communications’.  In particular, in 2017, you have to be part of the communications revolution.  Any not-for-profit (including charities community groups and NGO’s)  has...

How to promote a not-for-profit organisation

I’m often asked how to promote a not-for-profit organisation, by people desperate to give a voice to their worthy cause.  There is no simple answer, but there is a scale which most organisations fit on.  It...

Branding that gets to the point

Branding that gets to the point, can make or break a business or a not-for-profit organisation. Your logo must say what you are about and tell a story that includes the tagline and image. I have...